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By the Ocean Cloudy 80 Degrees 6:34 a.m. Most of the client work I do is about helping businesses sell very expensive things. As the price of something increases and the sophistication and success level of the buyer increases, selling ends up looking very different than the guy offering an ebook for $20. What mainly
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By the Ocean Cloudy 80 Degrees 9:01 a.m. It’s natural for humans to go around in circles. Especially if they are trained to live in their mind. Circles are safe. They make sense. When you go around, it feels familiar. Sure it can be frustrating to see the days, months even YEARS go by while
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By the Ocean Partly Sunny 77 Degrees 6:48 a.m. You need to have a USP, a unique selling proposition. That’s what they tell you. You have to be different and unique. Otherwise, no one will notice you! There are a lot of problems with this line of thinking. The biggest problem is that it is
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By the Ocean Partly Cloudy 78 Degrees 5:51 a.m. If you’re not speaking out in the marketplace, then your prospective buyers are paying attention to someone who is. Right now, the Cult of the Untalented is making the interwebz a rather noisy place to be! Ever since the State locked the people at home for
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By the Ocean Sunny 77 Degrees 7:27 a.m. Hustle is what the Matrix trained you to think is required to succeed. If they can get all of the rats hustling, no rat will have the required awareness to realize the whole game is rigged. The Matrix controls by molding and influencing your mind. That controls
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By the Ocean Sunny 76 Degrees 6:48 a.m. You train the world in how to deal with you. If you don’t have the guts to do this, you will suffer. If you respond at all hours of the day or night, the world will contact you at all hours expecting a response. If you can
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By the Ocean Sunny 77 Degrees 7:22 a.m. What I know is that you can’t figure out which way to go by looking at the direction someone else is going. Someone else has nothing to do with you. They’re going their own way. And there’s a good chance that the way you see them going
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By the Ocean Clear 78 Degrees 6:32 a.m. Perception isn’t about the truth. It’s about what you see. If you spend your days watching Youtube videos thinking that’s progress, or scrolling on some other form of slave training media platform, you might think that what you see is the entire world. If they can get
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By the Ocean Sunny 76 Degrees 7:01 a.m. The fundamentals of business have not changed. What has changed is that tools to make noise have been made available to lots of people who make mediocre things. The result is an explosion of mediocre…aka noise…that now competes with your attempts to deliver your product or service
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By the Ocean Sunny 77 Degrees 7:30 a.m. One of the most consistent partners on the road to success in business is a little guy named failure. That’s the word the world uses to label things when they don’t work. Most of my career has been about creating things that don’t work. I don’t use