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By the Ocean Sunny 80 Degrees 9:13 a.m. If you need a one-off salesletter written to promote your product or service, I’m not your guy. That’s a low probability of success kind of venture if all you get to influence is salescopy. I don’t want to do what is required to make something like that…
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By the Ocean Sunny 77 Degrees 07:05 a.m. This month marks the start of my 16th year writing these emails. Over that time, I’ve seen people come, I’ve seen them go. I’ve seen them go and come back again and say, “oh, you’re still here!” I’ve also reinvented the way I show up several times…
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By the Ocean Sunny 76 Degrees 6:26 a.m. I started my first business back in the year 2000. It was a telecommunications MLM that resold long distance phone service. You’d build the business by getting someone to switch their long distance carrier (look it up kiddos) and get paid a commission on their usage. I…
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By the Ocean Partly Cloudy 76 Degrees 5:59 a.m. Today is the day we’re trained here in the U.S. to celebrate our independence as a nation. While this might be considered the “land of the free” on paper, if you look around, it’s easy to see that plenty of people here are NOT “free.” Dependence…
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By the Ocean Before Sunrise 76 Degrees 5:05 a.m. Imagine if an apple tree decided to save up money for a coaching or mentoring program. Or imagine if it ran out to the store and bought the latest book about how to be a more productive apple tree. Kind of silly. An apple tree doesn’t…
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By the Ocean Sunny 78 Degrees 8:01 a.m. What lesson does the Matrix drill into a “Straight A Sheep” that turns out to be a great way to fail in the world of business? ATTACHMENT TO OUTCOME. The Matrix doesn’t care what you know, it only measures if you can spit out the approved answer…
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By the Ocean Partly Cloudy 76 Degrees 6:45 a.m. “What’s going on?” That’s a question you ask a lot when you’re building a business. You look out at what’s happening, or at what’s NOT happening, and you do your best to figure it out. The answer to the question is obvious of course. But we…
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By the Ocean Sunny 77 Degrees 6:12 a.m. If you can’t show the world what makes you different, there’s probably no point in saying it either. Because saying things doesn’t get the message through. No one even believes what you’re saying. So that leaves SHOWING them. You can SHOW in a lot of ways. You…
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By the Ocean Cloudy 78 Degrees 6:01 a.m. If you want to change your business, you have to change you. You don’t manipulate the outside, that’s the effect. You have to change the causal point. THAT’S YOU and your relationship with REALITY. Do you have dreams you want to achieve? Problems you want to solve?…
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Yesterday I got two interesting responses from the newsletter. The first was short and sweet. Perhaps he was paying by the word, I don’t know. The email was: “Delete my name” The second was also sweet. A bit longer. It began: “Thanks for being there in my inbox – every day. It’s really appreciated.” Same…