By the Ocean
Mostly Clear 77 Degrees
6:15 a.m.
Social media makes the playing field look small when it is actually bigger than ever.
So why do you see the same guy or the same gal or the same few people everywhere you look, every time you listen?
Because social media is a mass mind control device that influences your perception of what is possible and the chances of winning the game you are playing.
Do you know what game you’re playing in your business? Could you say it, out loud, in a sentence or two? An extremely clear, super-distilled description of the actual game you are playing in business?
Most people couldn’t articulate their game. Because they’ve never thought about making up their own game. Because the Matrix, over 12, 16 or even 20 years in school beat that ability out of them.
In business, the rule is you get to choose your game and how you play it! This is actually how you win. You don’t work until your knuckles bleed and sweat drips from your brow, you WIN by playing a game no one else is playing.
But if you spend too much time on social media, the game you are playing gets dictated to you. It happens without most people even realizing it. And then you feel stuck. Because people are already winning that game and you find it hard to compete with that. “I can’t compete with that lady. She spits out 50 videos a day, doesn’t stop to eat and hasn’t seen the sun in the past 20 years!”
Once you start to believe THAT’S the truth, you get sucked in. On those platforms, the game the rats are playing is the RACE FOR ATTENTION.
Does that sound like fun? Do you like the idea of yelling “me, me, me” with a never ending requirement for “content?” Is there ANY power in spending your days trying to get other people to notice you? They cover this in “How to Be Powerful For Dummies…” it’s right in the first chapter!
Competing for attention is the weakest move I can think of. That’s why it feels so terrible. BECAUSE YOUR BODY KNOWS THE TRUTH. You don’t demand attention, you COMMAND it. That’s a very different thing.
Social media is a dumb game to play at this current time in history, as 99.4% of the players eventually discover. It’s the new sweatshop. Except you don’t even have to leave your house to get involved. Just start a podcast or make some videos and then do it again tomorrow, forever!
The problem isn’t the game, the problem is that people think they have to play it. The problem is the lack of an ability to IMAGINE another game you could play where winning would be much easier.
The only rule in business is that, to have money appear, someone needs to create value that is just as valuable or more valuable than that money.
THAT’S THE ONLY RULE.
The rest you make up. What if you claim that power and develop that ability? What if you start figuring out how to redefine the game you’re playing so you can leave the social media rats alone to fight each other?
What would that look like? How would your business change?
It’s not the answers that matter now, it’s the questions. You start with the questions and the answers appear when they’re ready.