The Nature of the Nature Business

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By the Ocean
Sunny 74 Degrees
8:31 a.m.

We can learn a lot about business from nature.

Not about how business is done, but about how it COULD be done.

Business is just a specific form of energetic flow. Nature seems to be pretty good at that.

So let’s take a look at the natural world. How much value does it provide to your life?

Any sane person could argue it gives you everything. Without nature, you don’t live.

And yet, with all of this giving, it demands nothing in return.

What would happen if you act the same way?

“You can’t do that Jason. This is business. How would you eat?”

Business gurus say that talk like this is stupid. But a lot of those folks are miserable. So I’m not really looking for siloed advice that allows for extreme achievement in one area of life while also creating dysfunction in other parts of life. That’s not a sacrifice I’m willing to make.

I WANT IT ALL. Maybe you do too.

So what does this mean? Does this mean you give everything away for free? That you charge nothing for your products and services and just pray that you can still eat?

No.

What it means is that you take 100% of your focus and place it on controlling the amount of value you offer to the world.

That means there is ZERO focus left for obsessing about what you’re getting.

What would happen if you tried that?

I know what happens. I hope you get the chance to discover the truth for yourself.

There is one small catch to this approach. Something you should know before you start.

It takes a fair amount of trust to go this direction for any length of time. It’s a complete reconfiguration of your energy and how you send it out into the world. It’s a skill you develop to be able to do this. It’s a process.

Trust exists in direct proportion to the strength of the relationship you have with your eternal self. The self that knows it is whole and complete.

Instead of focusing on making money, focus on being valuable. Only one of those pursuits is completely within your control.

This is how to be successful every day no matter what happens.

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