The Daily Journal
By the Ocean
Cloudy 76 Degrees
7:22 a.m.
The Matrix is doing a good job of increasing the percentage of society that does nothing. Days fly by. They don’t do anything.
If you build a business that requires these people to find you, notice you and enter into an exchange with you, you will struggle. Because they don’t do anything.
They don’t invest. They don’t improve. They don’t take action. They don’t do nuttin’.
The challenge with marketing using the Matrix approved channel of social media (mind control media is probably a better word,) is that most of those people are there to do NOTHING, not to do SOMETHING. You don’t GO there if you have something to do. You GO there if you DON’T have something to do. So even showing up there might be a questionable use of your time depending on what business you are in. I don’t anticipate this to get better, just worse.
Trying to build a business helping people who do nothing is an insane pursuit.
So where does that leave you? It leaves you with the people who DO SOMETHING.
You probably won’t find them wasting their lives with the other scrolling addicted folks so you’ll have to get creative about how you show up.
The good news is that since everyone is trained to head towards the Social Media Borg, they’ve left all of the other high impact channels wide open.
Is it really a good use of your life to feed a borg that is making it harder and harder for you to be noticed by people who DO things?
Sadly, no one from the Matrix upper management is ever going to stop by and tell you to opt out, to back away, to refuse to play a game of slop. You’ll have to make that choice for yourself. But if you haven’t noticed, fewer and fewer winners are available using these channels designed to slowly separate humanity from their autonomy and sovereignty and turn them into dopamine addicted automatons. Pretty soon, only the people who DO NOTHING are going to be left.
Perhaps it’s smart to create a new plan sooner than later?