Making It In the “Truth” Business

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By the Ocean
Sunny 70 Degrees
7:07 a.m.

It seems like people will pay to jump in a tub of ice or walk over hot coals without asking too many questions. But take away the gimmicks and hang out your shingle helping humans go into themselves and discover who they are and people will look at you like you’re crazy.

“I’m not payin’ for that!”

This is where we’re at. The separation. The time when those who can stand the truth start looking for it, and those who can’t start hiding.

Hiding is nothing new. Humans have been doing it forever. Helping humans hide is a great way to sell stuff in the Matrix.

  • It’s not your fault!
  • You deserve more!
  • Can you believe what “they” did to you?

You can get rich helping humans hide. But I’ve never been able to get interested in those kinds of businesses. It doesn’t seem to matter what the “market” says. I’m not interested.

You see the byproduct of this “hiding” everywhere you look. It’s reflected to you in the general level of consciousness we see when we go out in public.

Left and right, rich and poor, black and white…so many ways that humans can hide through manufactured division so they can pretend that never having the interest or the guts to truly face themselves is “normal.”

It’s getting hard to ignore though. The signs of this are everywhere. People aren’t in a good place. Just look around.

When you’re in a truth business and you go out to sell it, there needs to be a very carefully crafted package around that. A wrapping on the “steak” that sizzles a bit more than you might think is necessary.

We SHOULDN’T have to play these games and we don’t have to play them if we don’t want to. But if you want to help humans, most of them are to be found only on the other side of these games. The game is to position what they need so it looks like what they want.

There IS steak inside the package, real “meat,” aka value, but you can’t always present it so directly. If you do, you scare away most of the people who need your help most.

Most of the people I work with didn’t come here to help humans hide. They came to do just the opposite.

So the road to success is far more difficult for those people than for the guy who creates the latest “Scroll Your Life Away” phone app.

I can tell you that figuring out how to reach humans when you’re selling truth can be difficult. I can also tell you it’s totally worth the work.

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